1/15/2026 10:44:54 AM The Art of Sponsorship: Luxury Brand Partnerships in Arts and Culture By Laura Harwood Camille Beckmann Arts and culture sponsorship brings together brands and cultural institutions (such as museums, galleries, theatres and music venues) in...
10/1/2025 9:40:48 AM Luxury makes moves “behind the scenes” at the movies – why luxury wants to finance full length features By Katy Gibson Naina Patel History and current climate With advertising strategies that often involve a cinematic story arc, luxury brands are no stranger to large...
9/24/2025 10:03:30 AM Haute Hospitality: The trend of luxury brand collaborations within the hospitality industry By Laura Harwood Sophie French We are seeing a strategic shift in luxury brand marketing. With luxury consumers increasingly prioritising travel and dining (and...
9/17/2025 11:46:43 AM Growth in luxury sponsoring sports By Rob Powell Sebastian Stewart 2025 has already seen a myriad of high-profile sports events including the Masters, the Americas Cup and Wimbledon – many of which...